essencial: uma boa estratégia de comunicação

"In October, 1990, a 15-year-old Kuwaiti girl, identified only as Nayirah, appeared in Washington before the House of Representatives' Human Rights Caucus. She testified that Iraqi soldiers who had invaded Kuwait on August 2nd tore hundreds of babies from hospital incubators and killed them.

Television flashed her testimony around the world. It electrified opposition to Iraq's president, Saddam Hussein, who was now portrayed by U.S. president George Bush not only as "the Butcher of Baghdad" but – so much for old friends – "a tyrant worse than Hitler."

Bush quoted Nayirah at every opportunity. Six times in one month he referred to "312 premature babies at Kuwait City's maternity hospital who died after Iraqi soldiers stole their incubators and left the infants on the floor,"(1) and of "babies pulled from incubators and scattered like firewood across the floor." How the War Party Sold the 1991 Bombing of Iraq to US (dec. 30 2002)"